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Smooth. Control. Shine. Wella Professionals EIMI Flowing Form is a professional-grade anti-frizz smoothing balm that delivers sleek, polished hair with natural movement. Designed to tame flyaways and reduce frizz, this lightweight balm offers flexible hold (Level 2) while protecting your hair from heat and dehydration during styling. Whether you're blow-drying or flat-ironing, Flowing Form ensures your hair stays soft, smooth, and effortlessly styled.
Anti-Frizz Formula: Smooths hair and controls flyaways for a sleek finish.
Flexible Hold (Level 2): Keeps your style in place while allowing natural movement.
Heat Protection: Shields hair from damage caused by hot tools.
Hydrating & Lightweight: Conditions hair without weighing it down.
Salon-Quality Finish: Leaves hair soft, shiny, and manageable.
Perfect for frizzy, dry, or unruly hair.
Suitable for all hair types, including straight, wavy, and curly.
Safe for color-treated and chemically processed hair.
Apply 2–5 pumps to your palms (adjust based on hair length and thickness).
Distribute evenly through mid-lengths and ends of damp hair.
Blow-dry with a brush for a smooth finish.
For extra sleekness, finish with a flat iron.
Tames frizz and flyaways with ease.
Adds natural shine and softness.
Protects against heat up to 210°C.
Ideal for everyday styling or special occasions.
Leaves no residue—just silky, touchable hair.
Water (Aqua), PVP, Polyquaternium-37, Propylene Glycol Dicaprylate/Dicaprate, Behentrimonium Chloride, Guar Hydroxypropyltrimonium Chloride, Sodium Benzoate, Polyquaternium-4, Fragrance (Parfum), Phenoxyethanol, Cetearyl Alcohol, Panthenol, PPG-1 Trideceth-6, Glyoxylic Acid, Disodium EDTA, Jojoba Seed Oil, Sweet Almond Oil, PEG-20 Stearate, Ethylhexyl Methoxycinnamate, Cetyl Alcohol, Sorbitan Oleate.
Wella Professionals EIMI Flowing Form 100ml is available now at Kess Hair & Beauty Online Store, your trusted online destination for premium salon products. Enjoy fast delivery, secure checkout, and exclusive offers when you shop with us. This must-have styling balm is in stock and ready to ship—add it to your cart today and experience salon-smooth hair at home.
Can I use this balm daily? Yes, it’s gentle and lightweight enough for everyday use.
Is it suitable for curly hair? Absolutely! It helps define curls while reducing frizz.
Can I use it on dry hair? It’s best applied to damp hair before styling for optimal results.
Does it protect against heat? Yes, it offers heat protection up to 210°C.
Will it weigh my hair down? No, the formula is lightweight and non-greasy.
Is it safe for color-treated hair? Yes, it’s formulated to be safe for colored and chemically treated hair.
Does it leave a residue? No, it absorbs well and leaves no sticky or greasy residue.
What’s the hold level? It provides a Level 2 flexible hold, perfect for natural-looking styles.
Is it scented? Yes, it has a light, pleasant fragrance.
Can men use this product? Definitely! It’s suitable for all genders and hair types.
Efficient and prompt service thank you. Love this product it’s amazing. Thank you
These products are amazing and well priced
Love White Musk and I am so pleased it is back. Your service was great
Absolutely love these hair colors so bright and vibrant
Brilliant service fast delivery! Thx 🤩
Love this stuff, and smells amazing
This is the only salon formula shampoo and conditioner that doesn’t irritate my sensitive scalp. I highly recommend for voluminous hair too.
No more nasty, nasty Gollum entanglee-wanglee morning hairs, chairs 4 dat kess. I love this smooth hair brusheee thingeee. If you awake with "Crazy Hair," daily as me and "Golly," always do then this brush shall whip ye hair in2 a groovveee hair-up faster than Zorro riding a camel wearing a loin cloth!
Nice product , great way try products out, definitely worth price, highly recommended
Nice shampoo, was hesitant when i saw colour in bottle definitely worked on my hair ,ashy tone, highly recommended, i have browny coloured hair
5 star
Love this product, always makes my hair feel protected
Best shampoo and conditioner for my fine straight hair. Love it. Not a heavy product.
Couldn’t be without it. Where has it been all my life! I was put onto this by my hairdresser (it was 50% off with a colour treatment). Like most products, I was like sure I will try it. Well, I take that back. It smell nice, it feels nice, and has saved my blonde colour treated hair. Which is now so soft and gorgeous if I say so myself! I don’t use quite as much as they recommend as I’m tight, but the results are stunning. Please tell everyone!!!
Love this - I use it just once per week alongside a bond repair shampoo (as part of Abbey Yung method) - I love that my hair fewla aoft and hydrated but incredibly clean!
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