Joico

About Joico Hair Products

The brand Joico was founded in 1975. Joico is the very definition of "Joi," with joy at the heart of their mission. Known for its advanced hair products, Joico transformed the market with its scientific methodology by rebuilding hair genuinely with Human Hair Keratin Protein. Triamine Complex® was developed in the 1980s, while Quadramine Complex®'s introduction in 2006 signalled the beginning of a new era in the reconstruction. Driven by a passion for beauty, Joico, a division of Henkel, is committed to enhancing the global salon community.

Official Stockist of Joico Hair Products

In New Zealand, the most popular chain of salons is KESS Hair and Beauty. Since its founding in 2006, it has expanded to become New Zealand's largest hair and beauty brand. It has over 150 dedicated stylists and beauticians working for it, and it's well-known for offering premium services at affordable costs. As an approved Joico Hair Products stockist, KESS ensures that customers have access to ethically created hair care products made in California, supporting Joico Hair Products' commitment to superior products and technological advancement in the beauty sector.

Benefits of Joico Hair Products

Some of the collective and unique benefits of Joico hair care products are as follows:

Revitalised Hair Health

With each application, Joico Hair Products' distinctive use of human hair keratin protein thoroughly rebuilds hair, promoting strength, gloss, and longevity.

Scientific Innovation

Joico is a leader in revolutionary science, providing hair care products that go beyond cosmetic effects and offer long-lasting restoration and protection. Examples of these formulas are Triamine Complex® and Quadramine Complex®.

Artistic Inspiration

Given Joico's dedication to visual imagery, consumers are inspired to express their individual styles via vivid, healthy-looking hair.

Global Salon Advancement

As a Henkel division, Joico is committed to fostering growth within the international salon industry by offering professionals state-of-the-art products that enhance the salon experience.

Positive Emotion and Commitment

The slogan "the joi of healthy hair" reflects Joico's dedication and guarantee of both emotional and physical well-being, turning every haircare encounter into a joyous adventure.

Joico Hair Products Range

Joico offers a wide range of professional hair care products, including-

• Blonde Hair Care: Joico provides a specific line to maintain and improve the brightness of blonde hair.

• Breakage & Split Ends: Use Joico's focused treatments to prevent breakage and split ends in your hair for stronger, healthier strands.

• Colour Treated: Use Joico's products to enhance and prolong the vibrancy and longevity of your color-treated hair.

• Curly/Wavy Hair Care: With Joico's committed curly and wavy hair care, embrace and define your curls.

• Damage Protection: Joico's formulas effectively protect hair from environmental stimuli, preventing damage.

• Damage Repair: Joico aggressively strengthens and replenishes damaged hair, encouraging elasticity and vibrancy.

• Dry Dull: For a revitalised and radiant finish, infuse hydration and luminosity into dry, dull hair.

• Fine Limp Hair: Fine or limp hair can look fuller and more voluminous by adding body and volume using Joico's products.

• Frizzy: Use Joico's anti-frizz products to tame frizz and obtain manageable, silky hair.

• Naturally Derived: Joico uses products that are naturally derived to honour the power of nature and provide increased natural beauty while requiring sensitive maintenance.

• Stylers: Take a look at Joico's assortment of styling items, which provide adaptability and imaginative choices to suit your individual styling tastes.

Why Do Customers Prefer Joico Hair Products?

Joico Hair Products has been praised by customers due to its remarkable ability to repair damaged or coloured hair. The Joico K-Pack line, which has been widely recognised for its efficaciousness over the years, is the preferred option for treating dry and damaged hair. The Moisture Recovery line has received great reviews from customers who notice how well it cleanses hair without making it heavy or greasy, leaving it silky, lustrous and simple to untangle. Positive feedback continuously upholds Joico's reputation for producing exceptional results and preserving the health and vibrancy of hair.