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Make a bold statement with vibrant red—no damage, no commitment. The Wella Color Fresh Mask in Red is a zero-damage, color-depositing treatment that delivers a rich, fiery hue while deeply conditioning your hair. Whether you're maintaining your salon color or experimenting with a new look, this at-home mask transforms your hair in just 10 minutes with a glossy, head-turning finish.
Zero-damage formula: No silicones, no ammonia, and no animal-derived ingredients.
Infused with nourishing oils: Argan, avocado, and apricot kernel oils for hydration and shine.
True-to-tone fading: Color fades gradually and evenly over up to 8 washes.
Quick and easy: Visible results in just 10 minutes.
Rich, creamy texture: Smooth application with a subtle, fresh fragrance.
Hair Types: Ideal for pre-lightened, blonde, or light brown hair. The red shade appears most vibrant on light, porous hair. Not recommended for dark hair, as results may be minimal.
Skin Types: Safe for all skin types. A patch test is recommended for sensitive skin.
To add a bold red hue without long-term commitment.
To refresh faded red tones or enhance salon color.
To nourish and hydrate hair while adding shine and softness.
To reduce breakage and improve manageability with every use.
Start with clean, towel-dried hair.
Wear gloves to avoid staining.
Apply generously to lengths and ends.
Comb through for even distribution.
Leave on for 10 minutes (or up to 20 minutes for deeper intensity).
Rinse thoroughly—no conditioner needed.
Style as desired.
Aqua (Water), Propylene Glycol, Cetearyl Alcohol, Steareth-20, Behentrimonium Chloride, Phenoxyethanol, Glycerin, Basic Red 76, Mica, Polyquaternium-37, Isopropyl Alcohol, 4-Hydroxypropylamino-3-Nitrophenol, Potassium Phosphate, Propylene Glycol Dicaprylate/Dicaprate, HC Red No. 10, HC Red No. 11, Titanium Dioxide, Argania Spinosa Kernel Oil, PPG-1 Trideceth-6, Sodium Hydroxide, Basic Violet 2, Acrylates/Stearyl Methacrylate Copolymer, Citric Acid.
The Wella Color Fresh Mask 150ml – Red is available now at Kess Hair & Beauty Online Store. As an official stockist, we offer this product at an exclusive online price with fast delivery across New Zealand. Currently in stock, but only a few units remain—order now to ignite your color transformation.
How long does the red color last? Up to 8 washes, depending on hair porosity and base color.
Will it work on dark hair? It’s best suited for pre-lightened or blonde hair. Results may not show on dark hair.
Is it safe for damaged hair? Yes! It’s a zero-damage formula enriched with nourishing oils.
Can I use it weekly? Absolutely. It’s designed for weekly use to maintain or refresh color.
Do I need to use conditioner after? No, the mask conditions your hair as it colors.
Will it stain my hands or bathroom? Use gloves during application and rinse surfaces immediately to avoid staining.
Is it vegan and cruelty-free? Yes, it contains no animal-derived ingredients and is not tested on animals.
Can I mix it with other shades? Yes, for custom tones, you can mix with other Wella Color Fresh Masks.
Does it have a strong smell? No, it has a light, pleasant fragrance.
How many uses per tube? Approximately 2–3 applications for medium-length hair.
Brilliant very happy
Works well for the grey in my hair
I went to Mangere branch first, then ended up calling Manukau where Jenny said "not a problem, come here" so I went and she was so awesome and amazing from start to finish. Was my first time getting full highlights and I wasn't sure about color etc but Jenny provided the advice and support going through the process. So I left it in her hands and was really happy with the end result. Thank you Jenny! and apron girl lol
Great product for my highlighted hair. And even better in the larger packaging. Thanks Kess
AAA+++ Thank you
Works fantastically
Love this product. I won't use anything else. You only need a tiny amount to lather, so it lasts for a very long time.
I love this product. It adds the finishing touch to my hair care every day.
Best tinted conditioner. Such a great colour and leaves your hair feeling so nice
Really great love that hand cream a lot
My favorite white musk ..
Osmo Curl Spray and Fluid keep my curls in good order.
Amazing
I really love this
This product is amazing for my super curly hair, no frizz and curls are more defined. I have used this product for 2 years now, so glad I found Kess hair and beauty, price is so reasonable compared to what I have paid in the past.
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