Free Shipping Over $85*


Free standard shipping on orders over $85
Cool down brassiness and revive icy tones—no damage, no commitment. The Wella Color Fresh Mask in Lilac Frost is a zero-damage, color-depositing treatment designed to neutralize yellow undertones and maintain platinum or cool blonde shades. This luxurious at-home mask delivers a soft lilac tint while deeply conditioning your hair, leaving it silky, smooth, and refreshed in just 10 minutes.
Zero-damage formula: No silicones, no ammonia, and no animal-derived ingredients.
Anti-yellow technology: Neutralizes brassiness in light blonde and pre-lightened hair.
Infused with nourishing oils: Avocado and apricot kernel oils for hydration and shine.
True-to-tone fading: Color fades gradually and evenly over up to 8 washes.
Quick and easy: Visible results in just 10 minutes.
Fragrance-free: Gentle on the senses with a creamy, easy-to-apply texture.
Hair Types: Perfect for pre-lightened, platinum, or very light blonde hair. Not recommended for darker hair tones, as results may be minimal.
Skin Types: Safe for all skin types. A patch test is recommended for sensitive skin.
To neutralize yellow or brassy tones in blonde hair.
To maintain a cool, platinum finish between salon visits.
To nourish and hydrate hair while adding a soft lilac hue.
To refresh faded color without long-term commitment.
Start with clean, towel-dried hair.
Wear gloves to avoid staining.
Apply generously to lengths and ends.
Comb through for even distribution.
Leave on for 10 minutes (or up to 20 minutes for more intensity).
Rinse thoroughly—no conditioner needed.
Style as desired.
Aqua (Water), Propylene Glycol, Cetearyl Alcohol, Behentrimonium Chloride, Steareth-20, Phenoxyethanol, Parfum (Fragrance), Glycerin, Isopropyl Alcohol, Mica, Polyquaternium-37, Potassium Phosphate, Propylene Glycol Dicaprylate/Dicaprate, Persea Gratissima (Avocado) Oil, Prunus Armeniaca (Apricot) Kernel Oil, Tocopheryl Acetate, Titanium Dioxide, Benzyl Salicylate, PPG-1 Trideceth-6, Limonene, Basic Red 76, Linalool, Sodium Hydroxide, Acrylates/Stearyl Methacrylate Copolymer, HC Blue No. 16, HC Red No. 3, HC Red No. 10, Citric Acid, HC Red No. 11, HC Blue No. 15.
The Wella Color Fresh Mask 150ml – Lilac Frost is available now at Kess Hair & Beauty Online Store. As an official stockist, we offer this product at an exclusive online price with fast delivery across New Zealand. Currently in stock, but only a few units remain—order now to keep your blonde beautifully cool and brass-free.
How long does the color last? Up to 8 washes, depending on hair porosity and base color.
Will it work on dark hair? It’s best suited for very light blonde or pre-lightened hair. Results may not show on darker hair.
Is it safe for damaged hair? Yes! It’s a zero-damage formula enriched with nourishing oils.
Can I use it weekly? Absolutely. It’s designed for weekly use to maintain or refresh color.
Do I need to use conditioner after? No, the mask conditions your hair as it colors.
Will it stain my hands or bathroom? Use gloves during application and rinse surfaces immediately to avoid staining.
Is it vegan and cruelty-free? Yes, it contains no animal-derived ingredients and is not tested on animals.
Can I mix it with other shades? Yes, for custom tones, you can mix with other Wella Color Fresh Masks.
Does it have a strong smell? No, it’s fragrance-free and gentle on the senses.
How many uses per tube? Approximately 2–3 applications for medium-length hair.
Easy to use, conditioning and has a soft but effective colour impact depending on your base colour
Only product that actually works.
Don’t know about the product yet but the service has been amazing
Great price
Great product 👌
The service was great, the result was the way i thought
Delighted with product ordered and timely delivery, thank you ❤️
Really nice. Easy feels lovely and soft
Love this shampoo and
and conditioner always leaves my hair feeling
so soft and clean. And nice smelling.
THE BEST INDEED!! :)
Caramel Glaze gave me lovely high lights through my hair. Lovely!
this product is natural and I've been using for past 3 years.
I’ve been using Wella Color Fresh Rose Blaze for over a year to refresh my hair colour between salon visits. As I have allergies and a sensitive scalp, I only have my hair professionally coloured twice a year. This product is wonderful! It matches my hair colour beautifully and keeps it looking fresh and shiny, without looking faded or bleached, even four months after my last salon colour. It also hasn’t caused any irritation or problems with my sensitive scalp. My hairdresser recommended it, and I’m so glad she did. It’s very easy to apply, which is perfect for someone like me who doesn’t like spending too much time on hair treatments. I love it and would highly recommend it!
Amazing hair care - this has made my hair so healthy
Adds a nice shine and helps reduce dryness.
Have been using this product for a few years. I have fine hair but lots of it . Works great. Love it. Gives great body
Receive our latest updates about our products & promotions.
Thanks for subscribing!
This email has been registered!