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Transform your hair with a bold burst of blue—no damage, no commitment. The Wella Color Fresh Mask in Blue is a zero-damage, color-depositing treatment that revives or transforms your hair color while deeply conditioning your strands. Designed for at-home use, this mask delivers vibrant results in just 10 minutes, making it the perfect solution for anyone looking to refresh their salon color or experiment with a new hue.
Zero-damage formula: No ammonia, no silicones, and no animal-derived ingredients.
Infused with nourishing oils: Includes avocado and argan oil for intense hydration and softness.
True-to-tone fading: Color fades evenly and naturally over up to 8 washes.
Quick results: Visible transformation in just 10 minutes.
Fragrance-free and easy to apply: Creamy texture for smooth, mess-free application.
Hair Types: Ideal for pre-lightened, blonde, or light brown hair. Works best on porous hair for maximum color payoff. Not recommended for very dark hair as results may not be visible.
Skin Types: Safe for all skin types; however, a patch test is recommended for sensitive skin.
To refresh faded color between salon visits.
To experiment with bold blue tones without long-term commitment.
To nourish and hydrate hair while adding color.
To neutralize yellow or brassy undertones in light hair.
Start with clean, towel-dried hair.
Wear gloves to avoid staining hands.
Apply generously to lengths and ends.
Comb through for even distribution.
Leave on for 10 minutes (or up to 20 minutes for deeper intensity).
Rinse thoroughly—no conditioner needed.
Style as usual.
Aqua (Water), Propylene Glycol, Cetearyl Alcohol, Steareth-20, Behentrimonium Chloride, Phenoxyethanol, Glycerin, Mica, HC Blue No. 16, Polyquaternium-37, Isopropyl Alcohol, Potassium Phosphate, Propylene Glycol Dicaprylate/Dicaprate, Titanium Dioxide, Argania Spinosa Kernel Oil, HC Blue No. 12, PPG-1 Trideceth-6, Sodium Hydroxide, Acrylates/Stearyl Methacrylate Copolymer, HC Yellow No. 13, Citric Acid, Basic Violet 2, HC Blue No. 15.
The Wella Color Fresh Mask 150ml – Blue is available now at Kess Hair & Beauty Online Store. As an official stockist, we offer this product at an exclusive online price with fast delivery across New Zealand. Limited stock available—only a few units left, so grab yours before it’s gone.
How long does the color last? Up to 8 washes, depending on hair porosity and base color.
Will it work on dark hair? It’s best suited for pre-lightened or blonde hair. Results may not show on dark hair.
Is it safe for damaged hair? Yes! It’s a zero-damage formula enriched with nourishing oils.
Can I use it weekly? Absolutely. It’s designed for weekly use to maintain or refresh color.
Do I need to use conditioner after? No, the mask conditions your hair as it colors.
Will it stain my hands or bathroom? Use gloves during application and rinse surfaces immediately to avoid staining.
Is it vegan and cruelty-free? Yes, it contains no animal-derived ingredients and is not tested on animals.
Can I mix it with other shades? Yes, for custom tones, you can mix with other Wella Color Fresh Masks.
Does it have a strong smell? No, it’s fragrance-free and gentle on the senses.
How many uses per tube? Approximately 2–3 applications for medium-length hair.
Awesome range of products! I have been able to trial so many at reasonable prices. My wishlist is out of control lol!
Noticed delivery has slowed down since first purchase. Last order took 7 days, a longtime in this online age.
Fantastic
Prompt delivery, fabulous price and product. Love my Wella Fusion. Great service- thankyou
I have only used so far to encourage a hot iron curl & its great. Feels nice n soft on my thick coarse grey hair & smells delicious too, which even my partner noticed!! Big Beaver fan.
Does as it says + super sexy shiny! I enjoy the Beaver products on my thick coarse grey hair & at a great price too.
Silly name but great price, smells yum & my thick natural grey coarse hair feels gorgeous after.
If unsure try the 60ml travel size first.
Silly name but great price, smells yum & my thick natural grey coarse hair feels gorgeous after.
If unsure try the 60ml travel size first.
Great for adding darker grey tone over natural grey, especially the super white bits!! Nice n cheap, not permanent & easy to use.
*I put mine in pre shower as hate the double rinse carry on. Oops.
I love this shampoo, thanks
Love love love
This deals to my hair nicely. Good delivery time and packaging as well as communication. I would trade again. Excellent everything incl the price.
Many thanks, Jan
I love this product.
The bright, white hair is camouflaged beautifully and my hair is so healthy
Pureology are the best hair products 🙂
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