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Description
xRevive and protect your blonde with L'Oreal Serie Expert Vitamino Color Spectrum Purple Shampoo. This professional-grade neutralising shampoo targets unwanted yellow and brassy tones, leaving your hair brighter, cooler, and salon-fresh. Infused with patented colour-locking technology*, it not only tones but also enhances vibrancy, shine, and tone longevity for up to 100 days**. With a rich purple pigment and powerful formula, it provides tone-correcting results in just 5–15 minutes while delivering up to 72 hours of radiant shine and smoothness***. Ideal for blonde, silver, or highlighted hair in need of brightness and tone balance.
- Neutralises yellow and brassy undertones in blonde and silver hair.
- Locks in colour vibrancy for up to 100 days**.
- Delivers up to 72 hours of shine and radiance***.
- Preserves tone, brightness, and multidimensional colour.
- Professional-level toning with patented dye-lock technology*.
- Ideal for colour-treated, highlighted, or natural blonde hair.
Shipping & Returns
xPlease read our Shipping & Returns Policy
Pre-order delivery timeline may depend upon availability from supplier and time frame to deliver. Usually pre-order items takes 5 to 40 business days for delivery.
Order placed with Pre-Order products and other products will be shipped together when Pre-order item will be back in stock.
Pre-order delivery timeline may depend upon availability from supplier and time frame to deliver. Usually pre-order items takes 5 to 40 business days for delivery.
Order placed with Pre-Order products and other products will be shipped together when Pre-order item will be back in stock.
Let customers speak for us
Excellent Quality Product
Used with 20 Vol Oxy Developer, also purchased from KESS. 130mls total was plenty to cover fine shoulder length hair. Colour is a lovely rich chocolate. This combo also gave excellent grey coverage
Abi
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Shane Harmon
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Very pretty
These eyeliners were great for the price. Lots of sparkle and colour payoff and they wear for a decent length of time too.
Porcelina
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Have always used it and loved it. Was glad I found another bottle - was sad when body shop closed.
Julie Middlemiss
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Love
Order came in 2 days and worked amazing
H NGATAI
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You g afain
A fantastic product for curly hair
It defines the curl well the best product I have found
Stephanie Brown
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Exactly what I was looking for Thank you. Has added just the depth of colour I want in my white hair. Love it. Thank.you.
J M TISCH
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Love the product
Being smell sensitive I was nervous purchasing the shampoo an conditioner, but they are perfect, not only very little smell I have had so many comments about how shiny an soft my hair looks now, definitely be buying again !!
Karen Ohanlon
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I have used it for a long time and result like it.
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I have found the Milk Shake Silver Shine is great, I used to purchases Igora Moonstone but now don't seem to be able to get it
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Oils of Life creams
Really speedy delivery - such an efficient process thank you!
C/- Chalet Attn. Scott & Lisa
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