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Layrite Cement Clay is the strongest hold product in the Layrite lineup, designed to deliver maximum control with a clean, matte finish. This water-based styling clay is ideal for creating structured, messy, or dry looks that stay in place all day. It thickens and texturizes hair without weighing it down, and remains flexible and reworkable—no water needed. The formula washes out easily and leaves no residue, making it a favorite among barbers and stylists.
Extreme high hold for all-day control
Matte finish for a natural, shine-free look
Water-soluble formula for easy rinse-out
Reworkable texture—no stiffness or flakes
Thickens and shapes hair without heaviness
Signature mild cream soda scent
Compact 42g size—perfect for travel or trial use
Hair Types:
Fine to medium-thick hair
Works best on short to medium lengths
Style Goals:
Structured styles, messy textures, dry finishes, pompadours, side parts, and spiky looks
Locks in shape and texture all day
Adds volume and thickness to fine hair
Controls frizz and flyaways
Leaves hair soft and natural-looking
No greasy residue or shine
Washes out easily with water
Scoop a small amount into your palms.
Rub hands together to warm and emulsify.
Apply evenly through dry hair.
Style with fingers or comb to desired shape.
Rework as needed throughout the day.
Lanolin Wax & Beeswax (Cera Alba): Provide flexible hold and conditioning
Ozokerite & Tribehenin: Add texture and structure
VP/VA Copolymer: Delivers strong hold
Water (Aqua): Base for easy application and rinse-out
Fragrance: Mild cream soda scent for a fresh finish
Layrite Cement Clay (42g) is now available at Kess Hair & Beauty Online Store, your trusted destination for premium grooming products in New Zealand. Enjoy fast delivery, secure checkout, and expert customer service. Limited stock available—order now to achieve bold, matte styles with Layrite’s strongest clay.
Is this clay suitable for all hair types? Best for fine to medium-thick hair; may not hold very coarse or long hair as effectively.
Does it leave a shiny finish? No, it provides a true matte look.
Can I use it on wet hair? It works best on dry hair for maximum hold and texture.
Is it easy to wash out? Yes, it’s water-based and rinses out easily.
Does it harden or flake? No, it stays flexible and never flakes.
Can I use it daily? Absolutely—it’s lightweight and non-greasy.
Is it safe for color-treated hair? Yes, it’s gentle and non-stripping.
Does it have a strong scent? It has a mild, pleasant cream soda fragrance.
Can I layer it with other products? Yes, it pairs well with grooming sprays or pomades.
Is the 42g size travel-friendly? Yes, it’s compact and perfect for on-the-go styling.
I love using this product. The results are great if you use this regularly as instructed. Feels so silky and nice on my skin. So pleased that i tried it.
The 12 Reasons keratin serum is awesome - light a & leas my hair so soft. Absolutely love this & will buy again
Very good lasts 2 washes then starts to fade but looks so good!! Stains hands so use gloves
Excellent product, however even though triggers were locked and box not tall enough bottles were on a lean, there was some leakage.
Great shampoo that leaves hair soft
Perfect. Gift for father who has been wanting something like this for a good time.
All time fave product
T
Love Malibu Shampoo!!
I love using this shampoo and conditioner, it leaves my fine hair v shiny and so clean. An excellent purchase which I recommend to all
Great to use
Very good
Great item
Love body shop products
Love this hairspray as its the only one that holds my fine hair without all the build up quick and easy to order online great price great communication and fast delivery🙂
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