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Keep your blonde, grey, or highlighted hair looking bright, cool‑toned, and salon‑fresh with KOBO Yellow Out Pure Violet Shampoo 750ml. Formulated with intense pure violet pigments, this professional toning shampoo neutralises unwanted yellow and brassy tones, restoring clarity and brightness to your colour.
Designed for both salon and at‑home use, this shampoo gently cleanses while depositing violet pigments that instantly refresh blonde, silver, and highlighted hair. The nourishing formula helps maintain softness, shine, and manageability—making it ideal for regular toning without drying or damaging the hair.
The large 750ml bottle offers exceptional value, perfect for families, frequent toners, and salon backbars.
Pure violet pigments to counteract yellow and brassy tones
Brightening formula for blonde, grey, silver, and highlighted hair
Gentle cleansing suitable for regular use
Enhances shine and softness
Salon‑quality toning at home
Large 750ml professional size
Suitable for all hair textures
Hair Types:
Fine, medium, thick
Straight, wavy, curly, coily
Natural, colour‑treated, or chemically lightened
Ideal For:
Platinum, ash, beige, or icy blondes
Grey or silver hair
Highlighted or balayage hair
Brunettes wanting to reduce warm tones
Anyone experiencing brassiness or yellowing
Neutralises brassiness for cooler, cleaner tones
Brightens blonde and grey hair
Restores vibrancy between salon appointments
Leaves hair soft, shiny, and refreshed
Helps reduce yellowing caused by heat, minerals, or environmental exposure
Suitable for frequent toning
This shampoo is perfect for anyone who wants to maintain cool, bright, salon‑fresh colour without constant toning treatments. Its pure violet pigments work instantly to counteract yellow tones, while the gentle formula keeps hair hydrated and manageable. The 750ml size ensures long‑lasting toning support and excellent value.
Apply to wet hair and massage into a rich lather.
Leave on for 1–5 minutes depending on desired toning intensity.
Rinse thoroughly.
Follow with a hydrating conditioner or mask.
Use 1–3 times per week or as needed to maintain tone.
Pro Tip: For stronger toning, leave on longer. For subtle maintenance, mix with your regular shampoo.
(General ingredient categories — adjust if you have the exact list)
Violet pigments
Gentle cleansing agents
Conditioning polymers
Hydrating ingredients
Fragrance
Designed to tone effectively while keeping hair soft and manageable.
The KOBO Yellow Out Pure Violet Shampoo 750ml is available now at Kess Hair & Beauty Online Store, New Zealand’s trusted destination for premium haircare and colour‑maintenance essentials. Enjoy fast shipping, secure checkout, and authentic KOBO products. Stock is limited—refresh your blonde or grey today.
It significantly reduces yellow and brassy tones, especially with regular use.
Yes — it brightens and refreshes grey and silver hair beautifully.
1–3 times per week depending on your toning needs.
It is gentle, but pairing with a conditioner is recommended.
Yes — it helps reduce warm tones in highlighted or balayage brunettes.
If left on too long, slight purple staining may occur but washes out easily.
Yes — it is formulated for colour‑treated and lightened hair.
Yes — it tones all hair textures.
Yes — it is safe for chemically treated hair.
It’s best used a few times per week to avoid over‑toning.
Flat fine hair has always been an issue but this Nak root mist really works for me
have ttued srv
My go to product, love it!
Nice and love the neutral coffee colour
Makes other conditioners feel like duds. This conditioner is truely rich and moisturising, and you don’t need much.
Have been using Kevin Murphy products for many years . Great results, hair always thick and shiny .
Smells good too
Its a beautiful product that supports my post chemo hair
I find using the Lust haircolour for touching up around the edges and parting lines so effective and easy. You dont have to be too careful, just swipe the brush on the colour and then run it over your hair. So easy and it looks completely natural. It will stay in until you wash your hair again
Excellent shampoo. Does not strip hair. Smells great and is not overpowering. Maintains colour well. Excellent price and a little goes a long way. Highly recommended!
This kit has everything you need and it does exactly what it says my hair was not damaged and I achieved a very light shade on medium to dark hair
I’ve been using this shampoo for a while now and love it so much I got my mum to start using it too. We both struggle with dry hair and it’s really helped with that.
I have used Goldwell product for a long time and switch around what I use. But this duo is my favourite especially the conditioner. It’s so conditioning but still lightweight. Makes my hair very combable which is not an easy thing to do. Will definitely repurchase :)
Worth the money, leaves my hair so soft and silky. Easy to apply with the spray bottle but it does take a few minutes to apply.
This product coats roots with a very fine powder mist, giving instant invisible body. There is no visible residue or stickiness and like all Kevin Murphy, it has a delightful fragrance.
Always fantastic service
Great products and service, will be back !
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