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Neutralise unwanted brassiness and revive your blonde with KOBO Yellow Out Pure Violet Shampoo 320ml, a salon‑grade toning shampoo designed to keep blonde, grey, and highlighted hair looking fresh, bright, and beautifully cool‑toned. Formulated with intense violet pigments, this shampoo counteracts yellow and warm undertones, restoring clarity and vibrancy to your colour.
Perfect for maintaining salon results at home, KOBO Yellow Out gently cleanses while depositing tone‑correcting pigments that instantly brighten dull or brassy hair. Its nourishing formula helps maintain softness, shine, and manageability, making it ideal for regular use without drying or damaging the hair.
Whether you’re a platinum blonde, ash brunette, silver fox, or balayage lover, this shampoo is your go‑to solution for keeping your colour crisp, cool, and luminous.
Pure Violet Pigments to neutralise yellow and brassy tones
Brightening formula for blonde, grey, silver, and highlighted hair
Gentle cleansing without stripping moisture
Enhances shine and softness
Salon‑quality toning at home
Suitable for regular use
320ml professional bottle
Hair Types:
Fine, medium, thick
Straight, wavy, curly
Natural, colour‑treated, or chemically lightened
Ideal For:
Blonde hair (platinum, ash, beige, icy)
Grey or silver hair
Highlighted or balayage hair
Brunettes wanting to reduce warm tones
Anyone experiencing brassiness or yellowing
Neutralises brassiness for cooler, cleaner tones
Restores brightness to dull blonde or grey hair
Improves softness and shine
Helps maintain salon colour between appointments
Reduces yellowing caused by heat, minerals, or environmental exposure
Leaves hair feeling fresh and revitalised
This shampoo is designed for anyone who wants to maintain cool, vibrant, salon‑fresh colour without constant toning appointments. Its pure violet pigments work instantly to counteract yellow tones, while the gentle formula keeps hair soft, hydrated, and manageable. It’s the perfect balance of effective toning and nourishing care.
Apply to wet hair and massage into a rich lather.
Leave on for 1–5 minutes depending on desired toning strength.
Rinse thoroughly.
Follow with a hydrating conditioner or mask.
Use 1–3 times per week or as needed to maintain tone.
Pro Tip: For stronger toning, leave on longer. For subtle maintenance, mix with your regular shampoo.
(General ingredient categories — adjust if you have the exact list)
Violet pigments
Gentle cleansing agents
Conditioning polymers
Hydrating agents
Fragrance
This formula is designed to tone effectively while keeping hair soft and manageable.
The KOBO Yellow Out Pure Violet Shampoo 320ml is available now at Kess Hair & Beauty Online Store, New Zealand’s trusted destination for premium haircare and salon‑quality colour maintenance products. Enjoy fast shipping, secure checkout, and authentic KOBO products. Stock is limited—refresh your blonde today.
It significantly reduces yellow and brassy tones, especially with regular use.
Yes — it brightens grey and silver hair beautifully.
1–3 times per week depending on your toning needs.
It is gentle, but follow with conditioner for best results.
Yes — it helps reduce warm tones in highlighted or balayage brunettes.
If left on too long, slight purple staining may occur but washes out easily.
Yes — it is formulated for colour‑treated and lightened hair.
Yes — it tones all hair textures.
Yes — it is safe for chemically treated hair.
It’s best used a few times per week to avoid over‑toning.
Excellent hair oil for myself & kids, a trusted and true brand, excellent price and speedy shipping, thank you!
My hair has never been softer, or had such good curls
I love this product. The name says it all... perfect product for dry hair with a lovely coconut fragrance. It tames my thick hair down and puts the shine back into it.
Recommend this lovely product
Best hair gel I have found. Perfect hold- just enough but not too much, Not sticky when dry. Smells great. Easy to brush out.
Im in love with the shampoo and conditioner!!! It smells absolutely AMAZING and makes my hair feel GREAT!! HIGHLY RECOMMEND
Osmo Volume Shampoo is the best I've tried. It does what it says and my hair looks fantastic!
Quiche
Quick and Easy trade.
I have very thick hair. This product is true to its claim. After only using it a few times my hair isn’t so dry and feels lovely and soft.
I love wella colourmotion shampoo! My hair thickens up beautifully and I love the scent. Thanks Wella
I keep going back to Joico because it's very good for my fine hair. Have used it for many many years, and the other Joico products.
This dark spot serum really does work!
I noticed within a week that dark spots had faded - very pleased & recommend
Grapefruit is Devine!! I really hope they don't stop making it as getting harder to purchase! Thanks
Repeat purchase. greag product at s great price. Fast delivery too.
Super fast shipping and communication. Highly recommended to all AAA+++
I have used this lotion for over 2yrs and I will keep doing so. Nourishing, curl enhancing without leaving an heavy feeling to the hair. And it smells wonderful!
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