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Neutralise unwanted brassiness and revive your blonde with KOBO Yellow Out Pure Violet Shampoo 320ml, a salon‑grade toning shampoo designed to keep blonde, grey, and highlighted hair looking fresh, bright, and beautifully cool‑toned. Formulated with intense violet pigments, this shampoo counteracts yellow and warm undertones, restoring clarity and vibrancy to your colour.
Perfect for maintaining salon results at home, KOBO Yellow Out gently cleanses while depositing tone‑correcting pigments that instantly brighten dull or brassy hair. Its nourishing formula helps maintain softness, shine, and manageability, making it ideal for regular use without drying or damaging the hair.
Whether you’re a platinum blonde, ash brunette, silver fox, or balayage lover, this shampoo is your go‑to solution for keeping your colour crisp, cool, and luminous.
Pure Violet Pigments to neutralise yellow and brassy tones
Brightening formula for blonde, grey, silver, and highlighted hair
Gentle cleansing without stripping moisture
Enhances shine and softness
Salon‑quality toning at home
Suitable for regular use
320ml professional bottle
Hair Types:
Fine, medium, thick
Straight, wavy, curly
Natural, colour‑treated, or chemically lightened
Ideal For:
Blonde hair (platinum, ash, beige, icy)
Grey or silver hair
Highlighted or balayage hair
Brunettes wanting to reduce warm tones
Anyone experiencing brassiness or yellowing
Neutralises brassiness for cooler, cleaner tones
Restores brightness to dull blonde or grey hair
Improves softness and shine
Helps maintain salon colour between appointments
Reduces yellowing caused by heat, minerals, or environmental exposure
Leaves hair feeling fresh and revitalised
This shampoo is designed for anyone who wants to maintain cool, vibrant, salon‑fresh colour without constant toning appointments. Its pure violet pigments work instantly to counteract yellow tones, while the gentle formula keeps hair soft, hydrated, and manageable. It’s the perfect balance of effective toning and nourishing care.
Apply to wet hair and massage into a rich lather.
Leave on for 1–5 minutes depending on desired toning strength.
Rinse thoroughly.
Follow with a hydrating conditioner or mask.
Use 1–3 times per week or as needed to maintain tone.
Pro Tip: For stronger toning, leave on longer. For subtle maintenance, mix with your regular shampoo.
(General ingredient categories — adjust if you have the exact list)
Violet pigments
Gentle cleansing agents
Conditioning polymers
Hydrating agents
Fragrance
This formula is designed to tone effectively while keeping hair soft and manageable.
The KOBO Yellow Out Pure Violet Shampoo 320ml is available now at Kess Hair & Beauty Online Store, New Zealand’s trusted destination for premium haircare and salon‑quality colour maintenance products. Enjoy fast shipping, secure checkout, and authentic KOBO products. Stock is limited—refresh your blonde today.
It significantly reduces yellow and brassy tones, especially with regular use.
Yes — it brightens grey and silver hair beautifully.
1–3 times per week depending on your toning needs.
It is gentle, but follow with conditioner for best results.
Yes — it helps reduce warm tones in highlighted or balayage brunettes.
If left on too long, slight purple staining may occur but washes out easily.
Yes — it is formulated for colour‑treated and lightened hair.
Yes — it tones all hair textures.
Yes — it is safe for chemically treated hair.
It’s best used a few times per week to avoid over‑toning.
Great service and super quick delivery
I just loved this product. My hair used to be so dry and damaged but after applying this oil it is looks good. It’s everyday wear. Either it’s party or what ever function it’s a must I should wear it. Best part is that it doesn’t make ur hair look oily but gives more natural looks. It smells good as well.
Great products
Will definitely purchase this again. Smells so nice too.
Always great service with this company. Orders always arrive promptly and prices are very good. The Joico Finishing Spray is excellent and I use it all the time on my very fine flyaway hair!
Best products ever. Fresh, moist and dazzling.
A lovely free gift and good to use
Excellent product it does what it says it will do. I have tried similiar products and none compare. This is the third time I have brought this product and will most definitely buy again.
I have been using this for a few years now and have no intention to change. Gives my fine hair a bit more body without the stickiness. Makes crunch drying easy. Love it.
Excellent website, great communication and efficient delivery.
Very swift delivery, & quality products, these make excellent Xmas gifts.
I love this hair oil, it is my third one, leave my hair soft and improved my ends
Excellent condition and excellent product
Beautiful free gift. Thank you
Excellent condition. Free gift is amazing too
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