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Create effortlessly cool, textured styles with Goldwell StyleSign Texture Mattifying Paste. This high-performance styling paste delivers a matte finish, medium hold, and long-lasting control, making it perfect for tousled looks, defined strands, and modern matte updos. Whether you're sculpting short hair or adding grip to longer styles, this paste gives you the freedom to shape and rework with ease.
Hold Factor: 3/5 – Medium hold for flexible styling
Matte Finish – No shine, just natural texture
Marine Bamboo Technology – Protects against UV rays, humidity, and pollution
Humidity Resistance – Keeps styles intact for up to 72 hours
No Residue – Clean finish without flaking or stickiness
Dermatologically Tested – Gentle on scalp and hair
Ideal for:
Fine to medium hair
Straight, wavy, or curly textures
Oily-prone scalps (thanks to oil-absorbing properties)
Short to mid-length styles
Hair needing volume, grip, or matte definition
Take a small amount and warm between palms.
Apply to dry hair and style as desired.
Use fingertips to define strands or sculpt texture.
Reapply for added control or touch-ups.
Stylist Tip: Use on towel-dried hair for a softer finish or dry hair for maximum matte effect.
Instantly creates matte, textured, and tousled styles
Adds volume and grip without weighing hair down
Controls flyaways and baby hairs
Absorbs excess oil for a clean, fresh look
Long-lasting style with humidity protection
Easy to rework and reshape throughout the day
Ricinus Communis (Castor) Seed Oil – Nourishes and adds flexibility
Hydrolyzed Corn Starch – Enhances texture and grip
Marine Bamboo Extract – Shields hair from environmental stressors
Hydrated Silica – Absorbs oil and adds matte finish
Glycerin, Tocopherol (Vitamin E) – Moisturizing and antioxidant support
Free from: Silicones, Mineral Oils, Animal-derived ingredients
The Goldwell StyleSign Texture Mattifying Paste (100ml) is available now at Kess Hair & Beauty Online Store, your trusted source for salon-grade styling essentials. Enjoy fast delivery, secure checkout, and expert-curated products that elevate your hair game—whether you're at home or on set.
Is this paste suitable for oily hair? Yes, it absorbs excess oil and leaves a clean matte finish.
Can I use it on wet hair? It’s best used on dry hair for maximum texture and hold.
Does it leave any residue or flakes? No, it offers a clean finish without visible residue.
Is it safe for color-treated hair? Absolutely! It includes UV protection to prevent color fade.
Will it weigh down fine hair? Not at all. It’s lightweight and adds volume and grip.
Is the product vegan and cruelty-free? Yes, it contains no animal-derived ingredients and is PETA-approved.
Can men use this product? Definitely! It’s perfect for short styles and textured looks.
How long does the hold last? Up to 72 hours with humidity resistance.
Does it have a scent? It’s unscented or has a very subtle fragrance—great for sensitive users.
Can I layer it with other styling products? Yes, it pairs well with waxes, sprays, and gels for added definition.
Excellent products, no problems with delivery.
Feels super natural & extra clean cleansed skin afterwards. Definitely buying again.
My hair is quite fine and Joico Joifull Volumizing Styler works wonders
Very nices
I use these brushes both for my daughter and I's fine curly/ wavy hair that easily tangled. Great product highly recommend
Great color. I love the violet red time in my hair. Much nicer, cooler red.
A great product for my grey hair. I love it !
The smell of bay rum takes me way back to some of my days as a kid, getting a haircut amd a splash of bay rum, making me feel very grown up and somewhat special. The Layrite is a good aftershave. The scent is just right - not too strong and projecting, more personal and discrete, and well balanced, although the cloves are definitely front and centre. It really takes me back 50 years!
I have used these brushes for years for my fine, wavy, easily tangled hair and am now using them for my daughter who has similar hair. We get through painful mornings with ease now! Highly recommend
Love Kevin Murphy Young Again range. My hair feels so soft and silky I can’t stop running my hands through it 🤗
Love using this conditioner, leaves my dry, blonde, fizzy hair super happy and soft.
Love using this Shampoo, leaves my dry, blonde, fizzy hair super happy and soft.
This is the best, lovely solf colour, deals with brassy yellow easly. Leaves my fine dry blonde fizzy hair, soft, happy and shiny. Try so many and now I just get this one.
This really is a stand out product for coloured hair ! The shampoo and conditioner are amazing, so hydrating but no dont weight hair down (I have fine, thin hair), or leave it oily looking. The leave in conditioner is the BEST again it gives excellent hydration without leaving product residue on hair. Hair dries like normal, not oily, no product build up etc. This would have to be my fav products for coloured hair (over and above some very high end uber expensive products I have tried in the past) I will be buying again. Thank you
Superb product
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