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The Beox Royal Gold 24K Luminous Shampoo 250ml is a premium, salon‑grade formula enriched with 24K gold particles, nutrient‑rich oils, and advanced smoothing technology. Designed to gently cleanse while enhancing luminosity, this shampoo revitalises dull, dry, or chemically treated hair, leaving it silky, radiant, and beautifully nourished. Its rich, creamy texture delivers a luxurious cleansing experience that transforms hair from the very first wash.
24K gold‑infused formula for luminous shine
Deep hydration for dry or damaged hair
Frizz‑smoothing technology for silky softness
Strengthening oils that improve elasticity
Gentle cleansing suitable for daily use
Free from harsh, moisture‑stripping ingredients
Hair Types: Dry, dull, frizzy, damaged, chemically treated, colour‑treated
Scalp Types: Normal, dry, mildly sensitive
Ideal For:
Restoring shine and luminosity
Smoothing frizz
Hydrating dry or coarse hair
Reviving chemically treated hair
Perfect for anyone wanting luxuriously smooth, radiant, and healthy‑looking hair.
Boosts shine and luminosity with 24K gold particles
Deeply hydrates and softens hair
Reduces frizz, dryness, and roughness
Strengthens hair fibres and improves elasticity
Enhances manageability and reduces tangles
Leaves hair silky, smooth, and radiant
Ideal as a prep step before the Royal Gold 24K Luminous Mask
Apply to wet hair.
Massage gently into the scalp and lengths until a rich lather forms.
Rinse thoroughly.
Repeat if needed for deeper cleansing.
Follow with Beox Royal Gold 24K Luminous Mask for best results.
Pro Tip: Rinse with cool water to help seal the cuticle and boost shine.
24K Gold Particles – enhance shine and luminosity
Nourishing Oils & Butters – hydrate and soften
Strengthening Agents – improve elasticity and reduce breakage
Smoothing Components – reduce frizz and enhance silkiness
(Full ingredient list available on product packaging.)
The Beox Royal Gold 24K Luminous Shampoo 250ml is available now at Kess Hair & Beauty Online Store, your trusted destination for premium, luxury haircare in New Zealand. Enjoy fast delivery, secure checkout, and guaranteed authentic Beox products. Stock is limited — indulge your hair in 24K luxury today.
Is this shampoo suitable for colour‑treated hair Yes — it helps restore shine and softness to chemically processed hair.
Does it really contain 24K gold Yes, the formula includes micro‑particles of 24K gold for luminosity.
Can I use it daily Yes, it’s gentle enough for regular use.
Does it help with frizz Yes, it smooths the cuticle for frizz‑free softness.
Is it suitable for oily hair Yes, but oily scalps may prefer alternating with a balancing shampoo.
Does it help with dryness Absolutely — it deeply hydrates and restores moisture balance.
Will it weigh my hair down No — the formula is rich yet lightweight.
Is it safe for sensitive scalps Yes, it’s gentle and free from harsh, stripping ingredients.
Does it have a strong fragrance It has a luxurious, pleasant scent without being overpowering.
How long does the 250ml bottle last Typically 6–8 weeks, depending on usage.
Hair feels great 😍
Colour was perfect. Vibrant & beautiful
been using it for a while and it really works
Wish it was a bigger bottle
Easy too use, may need extra gloves as they break easily. Apart from that it does the job.
Love the colour, beautiful and vibrant. Didnt need much still have heaps left to use.
Awesome range of products! I have been able to trial so many at reasonable prices. My wishlist is out of control lol!
Noticed delivery has slowed down since first purchase. Last order took 7 days, a longtime in this online age.
Fantastic
Prompt delivery, fabulous price and product. Love my Wella Fusion. Great service- thankyou
I have only used so far to encourage a hot iron curl & its great. Feels nice n soft on my thick coarse grey hair & smells delicious too, which even my partner noticed!! Big Beaver fan.
Does as it says + super sexy shiny! I enjoy the Beaver products on my thick coarse grey hair & at a great price too.
Silly name but great price, smells yum & my thick natural grey coarse hair feels gorgeous after.
If unsure try the 60ml travel size first.
Silly name but great price, smells yum & my thick natural grey coarse hair feels gorgeous after.
If unsure try the 60ml travel size first.
Great for adding darker grey tone over natural grey, especially the super white bits!! Nice n cheap, not permanent & easy to use.
*I put mine in pre shower as hate the double rinse carry on. Oops.
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