Free Shipping Over $85*



Free standard shipping on orders over $85
12 Reasons The Absolute Curl Amplifier is a curl‑defining cream designed to enhance natural curls and waves while reducing frizz. Enriched with nourishing ingredients, it hydrates, smooths, and adds bounce to curls without weighing them down. Perfect for curly, wavy, or textured hair, this amplifier ensures long‑lasting definition and shine with a soft, touchable finish.
Defines and enhances curls
Reduces frizz and flyaways
Hydrates and nourishes hair
Adds bounce and shine
Lightweight formula – no heaviness
236ml size – ideal for regular use
Curly, wavy, and textured hair
Beneficial for dry, frizzy, or unruly curls
Provides long‑lasting curl definition
Improves hair manageability
Adds softness and shine
Controls frizz without stiffness
Safe for color‑treated hair
Salon‑quality results at home
If you want beautifully defined, frizz‑free curls that stay soft and bouncy, 12 Reasons The Absolute Curl Amplifier is the perfect choice. It’s a must‑have for anyone looking to embrace and enhance their natural curl pattern.
Wash and condition your hair – Cleanse your curls with shampoo and conditioner.
Towel dry gently – Remove excess water, leaving hair damp.
Dispense product – Apply a small amount of Curl Amplifier into your palms.
Work through hair – Distribute evenly from roots to ends, focusing on curl sections.
Style curls – Scrunch hair with your hands or use a diffuser to enhance curl definition.
Air‑dry or blow‑dry – Allow curls to dry naturally or use a diffuser for added bounce.
Use as needed – Apply whenever curls need extra definition, hydration, or frizz control.
Moisturizing agents – Hydrate and soften curls
Frizz‑control polymers – Smooth and define hair
Nourishing extracts – Enhance shine and manageability
(Full ingredient list available on product packaging.)
12 Reasons The Absolute Curl Amplifier 236ml is available now at Kess Hair & Beauty Online Store. Shop confidently for authentic 12 Reasons products and enjoy fast, reliable delivery across New Zealand.
Is this product suitable for all curl types? Yes, it works on wavy, curly, and textured hair.
Does it leave hair crunchy? No, it provides soft, touchable curls without stiffness.
Can it be used daily? Yes, it is safe for everyday styling.
Does it help with frizz? Yes, it reduces frizz and flyaways effectively.
Can men use this product? Yes, it is suitable for anyone with curls or waves.
Is it safe for color‑treated hair? Yes, it helps maintain vibrancy and smoothness.
Should it be applied on wet or dry hair? Best applied on damp, towel‑dried hair.
Does it add shine? Yes, it enhances natural shine while defining curls.
Is it travel‑friendly? The 236ml size is larger, but can be transferred into a smaller container for travel.
Does it work with diffusers? Yes, it pairs perfectly with diffusers for added volume and bounce.
Super fast shipping and communication. Highly recommended to all AAA+++
I have used this lotion for over 2yrs and I will keep doing so. Nourishing, curl enhancing without leaving an heavy feeling to the hair. And it smells wonderful!
Amazing! Still works better than anything else I have ever used!
Everything happened smoothly, what you want an online shopping experience to be.
Easy to use. No crunchy hair. Left my hair soft. I’m trying to grow out my greys and this seems to be the way to go to soften them.
Stunning product. Makes my hair nice and soft. Smells divine for day's if you let the shampoo sit for 10mins before washing out. Wish I started this year's ago. It's hard to find 1L frizz control in NZ though
Great service and as ever Fanola rules the yellow tone
Ordered online, very easy. Then delivered with no problems. Well packaged and awesome product, love the condition my hair is in now.
Love it a wonderful product.
Best product & nicest smell. I hope the grapefruit doesn't disappear!
This is a great shampoo, probably the best I have used. It gives a clean, refreshing and flowing experience.
I would recommend this to everyone.
The store is efficient and delivery very fast.
Great result.
Great product
Awesome
Great service and super quick delivery
Receive our latest updates about our products & promotions.
Thanks for subscribing!
This email has been registered!