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12 Reasons Hydrate & Protect Keratin Mask is a restorative treatment enriched with keratin protein to strengthen, smooth, and protect hair. Designed to deeply hydrate and repair damage, this mask penetrates the hair shaft to restore softness, shine, and resilience. The 50ml size makes it perfect for travel, trial use, or quick treatments when your hair needs an instant boost of strength and moisture.
Deeply hydrating mask for damaged or weak hair
Infused with keratin protein – repairs and strengthens strands
Restores shine and smoothness
Reduces frizz and breakage
Compact 50ml size – ideal for travel or trial use
Salon‑quality results at home
All hair types
Especially beneficial for damaged, weak, frizzy, or chemically‑treated hair
Provides intense hydration and nourishment
Strengthens and repairs damaged strands
Smooths and detangles hair easily
Reduces frizz and enhances shine
Leaves hair soft, silky, and manageable
If your hair feels weak, brittle, or frizzy, the 12 Reasons Hydrate & Protect Keratin Mask is the perfect solution. It delivers salon‑quality repair and protection in a convenient size, making it a must‑have for strong, healthy, and radiant hair.
Start with clean, damp hair – Wash your hair with shampoo and towel‑dry before applying the mask.
Apply evenly – Scoop a small amount and distribute through mid‑lengths and ends, avoiding the roots.
Massage gently – Work the product into the hair to ensure even coverage.
Leave in for 5–10 minutes – Allow the mask to penetrate deeply and repair strands.
Rinse thoroughly – Use warm water to remove all product.
Style as desired – Dry and style your hair normally.
Use 1–2 times per week – For best results, incorporate into your regular hair care routine.
Keratin Protein – Strengthens and repairs damaged hair
Conditioning agents – Smooth and detangle strands
Moisturising extracts – Hydrate and restore softness
(Full ingredient list available on product packaging.)
12 Reasons Hydrate & Protect Keratin Mask 50ml is available now at Kess Hair & Beauty Online Store. Shop confidently for authentic 12 Reasons products and enjoy fast, reliable delivery across New Zealand.
Is this mask suitable for all hair types? Yes, it works well on all hair types.
Can it be used daily? It is recommended 1–2 times per week for best results.
Does it help with frizz? Yes, keratin smooths frizz and flyaways.
Is it safe for color‑treated hair? Yes, it helps maintain strength and shine.
How long should I leave it on? Leave for 5–10 minutes before rinsing.
Does it weigh hair down? No, it hydrates without heaviness or residue.
Is the 50ml size travel‑friendly? Yes, it is perfect for holidays or gym bags.
Can men use this product? Yes, it is suitable for both men and women.
Does it add shine? Yes, it enhances natural shine and softness.
Is it easy to wash out? Yes, it rinses out easily with warm water.
Have been using Kevin Murphy products for many years . Great results, hair always thick and shiny .
Smells good too
Its a beautiful product that supports my post chemo hair
I find using the Lust haircolour for touching up around the edges and parting lines so effective and easy. You dont have to be too careful, just swipe the brush on the colour and then run it over your hair. So easy and it looks completely natural. It will stay in until you wash your hair again
Excellent shampoo. Does not strip hair. Smells great and is not overpowering. Maintains colour well. Excellent price and a little goes a long way. Highly recommended!
This kit has everything you need and it does exactly what it says my hair was not damaged and I achieved a very light shade on medium to dark hair
I’ve been using this shampoo for a while now and love it so much I got my mum to start using it too. We both struggle with dry hair and it’s really helped with that.
I have used Goldwell product for a long time and switch around what I use. But this duo is my favourite especially the conditioner. It’s so conditioning but still lightweight. Makes my hair very combable which is not an easy thing to do. Will definitely repurchase :)
Worth the money, leaves my hair so soft and silky. Easy to apply with the spray bottle but it does take a few minutes to apply.
This product coats roots with a very fine powder mist, giving instant invisible body. There is no visible residue or stickiness and like all Kevin Murphy, it has a delightful fragrance.
Always fantastic service
Great products and service, will be back !
I used the sample of this and just had to buy the bottles it's great I love it makes my hair smooth and frizz free all day
So much better then cheap grocery store stuff hardly need any to get fantastic results
Love the pouch and that its bright, so easy to spot!
What an awesome wee package perfect for the toilet bags you won’t be disappointed. Love them
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