{"product_id":"manic-panic-amplified-semi-permanent-hair-colour-118ml-violet-night","title":"Manic Panic Amplified Semi-Permanent Hair Colour 118ml – Violet Night","description":"\u003cp data-start=\"133\" data-end=\"474\"\u003eExperience bold, long-lasting colour with Manic Panic Amplified Violet Night, a rich deep purple semi-permanent hair colour designed to deliver intense violet tones with enhanced staying power. This luxurious shade creates a vibrant, multidimensional purple finish that appears rich and dramatic while maintaining brilliant colour intensity.\u003c\/p\u003e\n\u003cp data-start=\"476\" data-end=\"736\"\u003ePart of the Amplified range, Violet Night features a higher concentration of pigment than the Classic formula, helping colour remain vibrant for longer. The conditioning formula nourishes the hair while depositing rich colour without ammonia, peroxide, or PPD.\u003c\/p\u003e\n\u003cp data-start=\"738\" data-end=\"897\"\u003eFor the most vibrant violet results, apply to pre-lightened level 8–10 blonde hair. On darker hair, Violet Night can create subtle purple tones and highlights.\u003c\/p\u003e\n\u003ch2 data-section-id=\"1ma7m6t\" data-start=\"899\" data-end=\"914\"\u003eKey Features\u003c\/h2\u003e\n\u003cul data-start=\"916\" data-end=\"1291\"\u003e\n\u003cli data-section-id=\"1kfwar1\" data-start=\"916\" data-end=\"963\"\u003eDeep violet-purple semi-permanent hair colour\u003c\/li\u003e\n\u003cli data-section-id=\"v2odl6\" data-start=\"964\" data-end=\"1010\"\u003eAmplified formula for longer-lasting results\u003c\/li\u003e\n\u003cli data-section-id=\"1prf27g\" data-start=\"1011\" data-end=\"1075\"\u003eHigher pigment concentration than Classic High Voltage colours\u003c\/li\u003e\n\u003cli data-section-id=\"z62eip\" data-start=\"1076\" data-end=\"1112\"\u003eRich multidimensional purple tones\u003c\/li\u003e\n\u003cli data-section-id=\"146psr8\" data-start=\"1113\" data-end=\"1129\"\u003eVegan friendly\u003c\/li\u003e\n\u003cli data-section-id=\"c567f5\" data-start=\"1130\" data-end=\"1144\"\u003eCruelty-free\u003c\/li\u003e\n\u003cli data-section-id=\"1dbxdmd\" data-start=\"1145\" data-end=\"1155\"\u003ePPD-free\u003c\/li\u003e\n\u003cli data-section-id=\"17x8p95\" data-start=\"1156\" data-end=\"1170\"\u003eAmmonia-free\u003c\/li\u003e\n\u003cli data-section-id=\"15gyfnt\" data-start=\"1171\" data-end=\"1186\"\u003ePeroxide-free\u003c\/li\u003e\n\u003cli data-section-id=\"h8h0fp\" data-start=\"1187\" data-end=\"1209\"\u003eConditioning formula\u003c\/li\u003e\n\u003cli data-section-id=\"1pqjd4m\" data-start=\"1210\" data-end=\"1233\"\u003eNo developer required\u003c\/li\u003e\n\u003cli data-section-id=\"121o9qf\" data-start=\"1234\" data-end=\"1291\"\u003eLasts up to 30% longer than Classic High Voltage shades\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-section-id=\"peqbl9\" data-start=\"1293\" data-end=\"1306\"\u003eHow to Use\u003c\/h2\u003e\n\u003col data-start=\"1308\" data-end=\"1569\"\u003e\n\u003cli data-section-id=\"fle5kp\" data-start=\"1308\" data-end=\"1370\"\u003ePre-lighten hair to level 8–10 blonde for maximum vibrancy.\u003c\/li\u003e\n\u003cli data-section-id=\"1w4belj\" data-start=\"1371\" data-end=\"1406\"\u003eShampoo hair and dry thoroughly.\u003c\/li\u003e\n\u003cli data-section-id=\"hlxxxk\" data-start=\"1407\" data-end=\"1449\"\u003eApply colour evenly to clean, dry hair.\u003c\/li\u003e\n\u003cli data-section-id=\"16vshcd\" data-start=\"1450\" data-end=\"1488\"\u003eLeave to process for 30–45 minutes.\u003c\/li\u003e\n\u003cli data-section-id=\"17xj5bq\" data-start=\"1489\" data-end=\"1548\"\u003eRinse thoroughly with cool water until water runs clear.\u003c\/li\u003e\n\u003cli data-section-id=\"1e8mdq6\" data-start=\"1549\" data-end=\"1569\"\u003eStyle as desired.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch2 data-section-id=\"1xwccps\" data-start=\"1571\" data-end=\"1578\"\u003eSize\u003c\/h2\u003e\n\u003cp data-start=\"1580\" data-end=\"1589\"\u003e\u003cstrong data-start=\"1580\" data-end=\"1589\"\u003e118ml\u003c\/strong\u003e\u003c\/p\u003e","brand":"Manic Panic","offers":[{"title":"Default Title","offer_id":48759157031127,"sku":null,"price":38.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0654\/8550\/4727\/files\/Violet-Night-Amplified-Colour-Manic-Panic.webp?v=1781056497","url":"https:\/\/kess.co.nz\/products\/manic-panic-amplified-semi-permanent-hair-colour-118ml-violet-night","provider":"Kess Hair and Beauty","version":"1.0","type":"link"}