{"product_id":"12-reasons-hydrate-protect-keratin-mask-50ml","title":"12 Reasons Hydrate \u0026 Protect Keratin Mask 50ml","description":"\u003cdiv id=\"5HzFTQfi7rHgYQYHEUJPK-content-0\"\u003e\n\u003ch2\u003e\u003cstrong\u003e12 Reasons – Hydrate \u0026amp; Protect Keratin Mask 50ml\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e12 Reasons Hydrate \u0026amp; Protect Keratin Mask\u003c\/strong\u003e is a \u003cstrong\u003erestorative treatment\u003c\/strong\u003e enriched with \u003cstrong\u003ekeratin protein\u003c\/strong\u003e to \u003cstrong\u003estrengthen\u003c\/strong\u003e, \u003cstrong\u003esmooth\u003c\/strong\u003e, and \u003cstrong\u003eprotect hair\u003c\/strong\u003e. Designed to \u003cstrong\u003edeeply hydrate\u003c\/strong\u003e and \u003cstrong\u003erepair damage\u003c\/strong\u003e, this mask penetrates the hair shaft to restore \u003cstrong\u003esoftness\u003c\/strong\u003e, \u003cstrong\u003eshine\u003c\/strong\u003e, and \u003cstrong\u003eresilience\u003c\/strong\u003e. The \u003cstrong\u003e50ml size\u003c\/strong\u003e makes it perfect for \u003cstrong\u003etravel\u003c\/strong\u003e, \u003cstrong\u003etrial use\u003c\/strong\u003e, or \u003cstrong\u003equick treatments\u003c\/strong\u003e when your hair needs an instant boost of strength and moisture.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDeeply hydrating mask\u003c\/strong\u003e for damaged or weak hair\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eInfused with keratin protein\u003c\/strong\u003e – repairs and strengthens strands\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eRestores shine and smoothness\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eReduces frizz and breakage\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCompact 50ml size\u003c\/strong\u003e – ideal for travel or trial use\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eSalon‑quality results at home\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eSuitable Hair Types\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eAll hair types\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eEspecially beneficial for \u003cstrong\u003edamaged, weak, frizzy, or chemically‑treated hair\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eProvides \u003cstrong\u003eintense hydration and nourishment\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eStrengthens and repairs damaged strands\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eSmooths and detangles hair easily\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eReduces frizz and enhances shine\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eLeaves hair soft, silky, and manageable\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eWhy Use It?\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eIf your hair feels \u003cstrong\u003eweak, brittle, or frizzy\u003c\/strong\u003e, the \u003cstrong\u003e12 Reasons Hydrate \u0026amp; Protect Keratin Mask\u003c\/strong\u003e is the perfect solution. It delivers salon‑quality repair and protection in a convenient size, making it a must‑have for strong, healthy, and radiant hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eHow to Use \u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"5HzFTQfi7rHgYQYHEUJPK-content-1\"\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv role=\"list\"\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv role=\"listitem\" aria-label=\"Use weekly\"\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003col start=\"1\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eStart with clean, damp hair\u003c\/strong\u003e – Wash your hair with shampoo and towel‑dry before applying the mask.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eApply evenly\u003c\/strong\u003e – Scoop a small amount and distribute through mid‑lengths and ends, avoiding the roots.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eMassage gently\u003c\/strong\u003e – Work the product into the hair to ensure even coverage.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eLeave in for 5–10 minutes\u003c\/strong\u003e – Allow the mask to penetrate deeply and repair strands.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eRinse thoroughly\u003c\/strong\u003e – Use warm water to remove all product.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eStyle as desired\u003c\/strong\u003e – Dry and style your hair normally.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eUse 1–2 times per week\u003c\/strong\u003e – For best results, incorporate into your regular hair care routine.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"5HzFTQfi7rHgYQYHEUJPK-content-2\"\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eIngredients (Key Actives)\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eKeratin Protein\u003c\/strong\u003e – Strengthens and repairs damaged hair\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eConditioning agents\u003c\/strong\u003e – Smooth and detangle strands\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eMoisturising extracts\u003c\/strong\u003e – Hydrate and restore softness\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e(Full ingredient list available on product packaging.)\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eAvailability\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e12 Reasons Hydrate \u0026amp; Protect Keratin Mask 50ml\u003c\/strong\u003e is available now at \u003ca href=\"kess.co.nz\"\u003e\u003cstrong\u003eKess Hair \u0026amp; Beauty Online Store\u003c\/strong\u003e\u003c\/a\u003e. Shop confidently for authentic 12 Reasons products and enjoy fast, reliable delivery across New Zealand.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cstrong\u003eTop 10 FAQs\u003c\/strong\u003e\u003c\/h2\u003e\n\u003col start=\"1\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eIs this mask suitable for all hair types?\u003c\/strong\u003e Yes, it works well on all hair types.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCan it be used daily?\u003c\/strong\u003e It is recommended 1–2 times per week for best results.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDoes it help with frizz?\u003c\/strong\u003e Yes, keratin smooths frizz and flyaways.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eIs it safe for color‑treated hair?\u003c\/strong\u003e Yes, it helps maintain strength and shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eHow long should I leave it on?\u003c\/strong\u003e Leave for 5–10 minutes before rinsing.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDoes it weigh hair down?\u003c\/strong\u003e No, it hydrates without heaviness or residue.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eIs the 50ml size travel‑friendly?\u003c\/strong\u003e Yes, it is perfect for holidays or gym bags.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCan men use this product?\u003c\/strong\u003e Yes, it is suitable for both men and women.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDoes it add shine?\u003c\/strong\u003e Yes, it enhances natural shine and softness.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eIs it easy to wash out?\u003c\/strong\u003e Yes, it rinses out easily with warm water.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c\/div\u003e","brand":"12 Reasons","offers":[{"title":"Default Title","offer_id":48464376070359,"sku":null,"price":6.8,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0654\/8550\/4727\/files\/12reasons-keratin-mask-50ml-1-700x700.webp?v=1775845109","url":"https:\/\/kess.co.nz\/products\/12-reasons-hydrate-protect-keratin-mask-50ml","provider":"Kess Hair and Beauty","version":"1.0","type":"link"}