ADDVOLUME LIQUID DUST
WHAT’S SO SPECIAL ABOUT IT?
• Creates massive fullness without the mess of a powder
• Provides up to 100 % more volume and stability at the roots
• You can reshape your look with your hands throughout the day

HOW DO I USE IT?
Best applied in towel-dried hair. Blow-dry, using your hands or a brush to shape the style. Use instead of a powder at the roots for exceptional volume, for easy spreadability and no dust.

WHAT’S IN IT?
Innovative shaping blend
• Volumizing, re-bonding Polymers – for a “velcro”-effect
• PEG/PPG 2000/200 Copolymer
• Acrylic Acid/Stearyl/Acrylate Copolymer

ADDVOLUME LIQUID DUST

ADDVOLUME ROOT AND BODY LIFT
WHAT’S SO SPECIAL ABOUT IT?
• Lifts roots and provides targeted volume
• Gives hair up to 70 % more volume
• Gives lasting root volume – for up to 72 hours

HOW DO I USE IT?
Shake, spray into towel-dried hair at the roots, and blow-dry with brush or fingers.

WHAT’S IN IT?
Innovative shaping blend
• VP/VA Copolymer – gives non-flexible root support
• Polyquartanium-4 – equalizes the structure for better combability

ADDVOLUME ROOT AND BODY LIFT

ADDVOLUME STYLING FOAM
WHAT’S SO SPECIAL ABOUT IT?
• Gives hair up to 70 % more volume
• Thin ends appear thicker
• Provides long-lasting volume for up to 72 hours

HOW DO I USE IT?
Shake, then work through towel-dried hair and blow-dry.

WHAT’S IN IT?
Innovative shaping blend
• Butylated PVP – increases flexibility and hold
• Polyquartanium-4 – equalizes the structure for better combability

ADDVOLUME STYLING FOAM

ADDVOLUME TEXTURE CREME
WHAT’S SO SPECIAL ABOUT IT?
• Actively plumps each hair strand for all over body and fullness
• Hair looks and feels thicker
• Gives up to 80 % more volume – that’s instant and touchable

HOW DO I USE IT?
Pump once and emulsify in your hands; work through towel-dried hair then blow dry. Ideal for styles that won’t drop and will last up to 72 hours.

WHAT’S IN IT?
Innovative shaping blend
• Calcium Sulphate – coats each hair strand to make it feel thicker
• Acrylates/C10-30 Alkyl Acrylate Crosspolymer – supports hold

ADDVOLUME TEXTURE CREME

ADDVOLUME VOLUMIZING SPRAY
WHAT’S SO SPECIAL ABOUT IT?
• Adds natural volume and width to your style
• Provides natural grip for intense fullness
• Volume lasts up to 72 hours

HOW DO I USE IT?
Work through towel-dried hair and blow-dry. Layer more for added volume.

WHAT’S IN IT?
Innovative shaping blend
• VP/VA Copolymer – provides volume support
• Soribtol – adds surface texture

ADDVOLUME VOLUMIZING SPRAY

AFTER PARTY™ SMOOTHING CREAM
3.4 FL. OZ / 100ml

A blend of lightweight conditioners smooths hair while imparting shine and body without weighing the hair down
Helps prevent static build up and flyaways
Anti-frizz complex helps keep frizz under control and defend against the style-shocking effects of humidity
Formulated with Castor Seed Oil which is known to help hair reflect shine more evenly. Hair looks incredibly shiny
HOLD: Light
TEXTURE: Light
FINISH: Shine

AFTER PARTY SMOOTHING CREAM

BC COLOR FREEZE Gloss Serum

What is it: A crystal clear and lightweight shine serum for color treated hair

Benefits:

Provides instant shine
Protects against color fade
Revives dull colors
Improves manageability
Reduces frizz and smoothes the hair surface
Prevents hair breakage
How to use:

Rub a small amount in the palms of the hands then smooth over damp or dry hair
Leave in
Suitable for daily use

BC COLOR FREEZE Gloss Serum

BC MOISTURE KICK Beauty Balm

What is it: A moisturising care & styling balm with added heat protection.

How to use:

Rub a small amount in the palms of the hands and work through damp hair
Comb through
Leave in
Style as desired
Re-apply a small amount to dry hair if needed
Suitable for daily use

BC MOISTURE KICK Beauty Balm

BC REPAIR RESCUE Sealed Ends

What is it: An intensive cream-serum for hair ends that seals and prevents splitting.

How to use:

Smooth a small amount in the palms of the hands and work into the ends or all over dry or damp hair
Leave in
Suitable for daily use

BC REPAIR RESCUE Sealed Ends

Here’s Why You’ll Love It…

Uniquely hydrating ingredients deliver a satiny sheen with carved-out separation…and not a hint of parched, crunchy strands.

• Quick-drying, natural satin finish

• Coconut and Sunflower Seed Oils combine with Bee’s Wax for nourishing hydration and shine

• Creates totally touchable hair with an undone look

• Perfect for medium-to-thick hair types

• Easy-to-spray application

• Heady tropical fragrance

Now Let’s Use It…

Beach Shake Texturizing Finisher is perfect for medium-to-thick hair types of any color or length.

Directions: Holding product six inches from dry hair, spray lightly, lifting layers and letting them fall through the mist to carve out satiny separation. Avoid the root area and allow to air dry or use a diffuser for faster styling. (May also be used on damp hair for a softer finish.)

BEACH SHAKE TEXTURIZING FINISHER

BED HEAD™ WAX STICK
75g

A combination of beeswax and Japan wax helps to add hold and definition
Castor oil helps to condition hair leaving it smooth and frizz-free
HOLD: Firm
FINISH: Natural

BED HEAD WAX STICK

BLONDME® Shine Elixir

Luxurious leave-in serum for daily conditioning care and smoothing of all blonde hair types.

Benefits:

Provides smoothness and a luxurious shiny finish

Leaves the hair soft with a silky touch

Provides the hair with a luxurious shiny finish
Controls static and gives light definition

Contains a light styling polymer for anti-frizz control and smoothness
With shine enhancing particles & silicone oil for extra shine
How to use:

Pump a small amount and rub into palm of hands
Work through mid-lengths and ends onto towel-dried hair
Leave in

BLONDME Shine Elixir

Perfect choice for: All hair types that are looking for a boost in the body department.

Here’s how: Apply to the scalp of damp, towel-dried hair, paying special attention to your part – the starting point for a good lift. Dry hair with a round brush for supersize volume.

The inside secret: Oat Protein Complex thickens each strand individually, adds gloss and shine, and deposits moisture and stability without weighing hair down.

This Joico Product has a hold level of 4 out of 10

BODY LUXE ROOT LIFT

Here’s Why You’ll Love It…

This innovative texturizer gives the look and feel of abundantly full, naturally thick hair without a trace of powdery residue.

• Hair is plumped up with dramatic body and texture

• Hair feels clean

• Delivers soft, touchable hold with a velvety finish

• Helps combat humidity, no matter what the weather

• Absorbs oils so roots get a volumizing boost

• Creates soft texture for messy, modern braids

Now Let’s Use It…

Even the finest hair will instantly and dramatically transform into a plush ‘do with this lightweight body-building mist…

Directions: Shake well and apply all over dry hair, using fingers to tousle and plump up strands.

BODY SHAKE TEXTURIZING FINISHER

Softens skin for super close shaving results. Helps prevent shaving rash, cuts and skin abrasions and leave skin feeling soft, refreshed, clean and comfortably smooth.

sulphate free. paraban free. soft . smooth . shaving

Product sizes: 150ml
How to use
Massage on to moist warm skin. Complete shaving ritual, and finish with daily skin hydrator.

Benefits
Master the art of super close shaving / cushion skin with lubricating emollients of Coconut and Vitamin E / protect skin from shaving rash and irritation.

Recommended For
Designed for all men.

Key Ingredients
Sodium Lauroyl Methyl Isethionate, Cocos Nucifera (coconut oil), Tocopheryl Acetate Vitamin E, Allantoin, Glycerin.

Close Shave Cream

Perfect choice for: Dry, inconsistent, misbehaving curls and waves in need of some serious structure.

Here’s how: Dab a bit of Styler into your hands, emulsifying the product, then apply to fully wet hair, starting at the bottom of each curl and working your way up. Air dry or diffuse hair gently, on a low-heat setting.

The inside secret: Our three-pronged approach includes Triple-Oil Complex – a super-nourishing combination of Avocado, Babassu, and Camelina Oils to help inject deep moisture into each curl; AquaLastik, a cutting-edge thermal protector that uses flexible resins and deep-sea minerals to enhance curl memory and control frizz; and Bio-Advanced Peptide Complex, proven to repair damage and deliver round-the-clock repair.

CURL CONTROLLING ANTI-FRIZZ STYLER

Perfect choice for: All curls and waves that need a bit of rehab.

Here’s how: Spritz between shampoos, wherever and whenever you need frizz control or definition.

The inside secret: Our three-pronged approach includes Triple-Oil Complex – a super-nourishing combination of Avocado, Babassu, and Camelina Oils to help inject deep moisture into each curl; AquaLastik, a cutting-edge thermal protector that uses flexible resins and deep-sea minerals to enhance curl memory and control frizz; and Bio-Advanced Peptide Complex, proven to repair damage and deliver round-the-clock repair.

CURL REFRESHED REANIMATING MIST

CURLS ROCK AMPLIFIER
5.07 oz. / 150ml

With Polymers, Thermal and Environmental Protectants, Essential Oils
Enhances natural texture

CURLS ROCK AMPLIFIER

A dual formula conditioning treatment for curls.Combines hydrating cream with smoothing gel.Defines separates & tames unruly curls & waves without frizz or crunchiness.Leaves curls soft smooth bouncy manageable & touchable all day long.

Curls Twirl Around Crunch-Free Curl Definer 150ml

CURLUP BOUNCE BACK SPRAY
WHAT’S SO SPECIAL ABOUT IT?
• Curl-activating spray for firm hold
• Gives intense curl retention
• Provides frizz control and humidity resistance for up to 72 hours

HOW DO I USE IT?
Spray into towel-dried hair and scrunch. Diffuse or air dry.

WHAT’S IN IT?
Innovative shaping blend
• VP/VA Copolymer – setting polymer for hold and durability
• Polyquaternium-11 – provides flexibility

CURLUP BOUNCE BACK SPRAY

CURLUP CONTROL CREME
WHAT’S SO SPECIAL ABOUT IT?
• Shapes and bundles curls
• Calms curls
• Reduces frizz for up to 72 hours

HOW DO I USE IT?
Emulsify and work through towel-dried hair then diffuse or air dry. Re-apply when dry to further define the curls.

WHAT’S IN IT?
Innovative shaping blend
• VP/VA Copolymer – setting polymer for hold and durability
• Polyquaternium-11 – provides flexibility

CURLUP CONTROL CREME

CURLUP PERFECTING LOTION
WHAT’S SO SPECIAL ABOUT IT?
• Enhances and defines natural curls without being crunchy
• Can be reactivated by scrunching to refresh curls
• Provides frizz control and humidity resistance for up to 72 hours

HOW DO I USE IT?
Emulsify 1-2 pumps and work through towel-dried hair. Diffuse or air-dry. Scrunch curls to refresh throughout the day.

WHAT’S IN IT?
Innovative shaping blend
Pressure-activated technology:
• PPG-10 Sorbitol – for refreshable bundling
• Polyquaternium-69 – for better curl retention

CURLUP PERFECTING LOTION

CURLUP WAVE FOAM
WHAT’S SO SPECIAL ABOUT IT?
• Enhances wave formation
• Creates long lasting waves with definition
• Provides frizz control and humidity resistance for up to 72 hours

HOW DO I USE IT?
Work through towel-dried hair. Diffuse or air dry.

WHAT’S IN IT?
Innovative shaping blend
• VP/VA Copolymer – setting polymer for hold and durability
• Propyleneglycol – provides moisture and flexibility

CURLUP WAVE FOAM

Argan Active Oxygen Instant Repair Oil by Angel Haircare contains Argan oil, vitamin E, essential fatty acids and linoleic acid that efficiently repair split ends and damaged hair. The hair oil is moisturising and helps the hair getting back to its natural moisture balance. The product is enriched with extracts from Buskopuntia that helps moisturise and protect your hair from the sun”s harmful rays. This oil nourishes your hair for a shiny and healthy appearance.

DANCOLY Argan Active Oxygen Instant Repair Oil

De Lorenzo – Instant Series – Accentu8 Satur8 Weightless Revitalising Foam 125g

De Lorenzo Defence Thermal Argan Oil

De Lorenzo Elements Barrel Wave

De Lorenzo Elements Barrel Wave

De Lorenzo Elements Granite Lacquer

De Lorenzo Elements Motion Medium Hold Texture Styling Mousse